Start where you are. Use what you have. Do what you can.
Childcare should be an inviting, educational, fun and safe environment. This identity development addresses these ideals, and is also memorable and unique. The fun elements of growing up are reinforced with a open wobbly typesetting, and variation in gender neutral colours which also relate to the colours of turtles and their environments. Further, I’ve used the nurturing idea of ‘ducks crossing’ to produce additional graphics.